As a technology, social media has been a revelation for individuals and businesses, alike. From a technology management perspective, it also has produced a lot of wasted man-hours over that time. Today, we will look at the pros and cons of social media for the small and medium-sized business, and how to get so the use of it is a net-positive position for your company.
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Facebook has had a lot of pressure on it over the past few years. After taking the company public in 2012, the world’s most popular social network went on to make several high-profile acquisitions (Oculus, Instagram, etc.) to solidify their position in the market. As a result the company has a lot of responsibility to protect the immense amount of data that it takes in. This has opened up the tech giant to be heavily maligned in the media over the past year.
If you’re like its over 2.19 billion other active users, Facebook has quite a bit of your personal information stored in it, and the risks that this implies only grow if your business is also represented on the social network. If your account isn’t protected as much as it could be, you could find yourself at risk of identity theft or other crimes. This is why we recommend activating two-factor authentication on Facebook.
In the modern business setting, collaboration drives productivity. As a result, many software developers are producing software with collaboration in mind. Since these developers are all in competition with each other for market share, they are typically trying to build on more advanced features to outmaneuver the other companies. Some of the biggest names in the industry have recently updated their products to make collaboration a priority. This week we’ll take a look at updates made to Facebook Workplace, Gmail, and Slack.
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